Content material Advertising World 2023 takes place September 26 – 28 each in-person in Washington, D.C. and on-line, and because the largest content material advertising and marketing convention on this planet, CMWorld yearly brings collectively a implausible group of top-notch professionals sharing their curiosity for future traits, advertising and marketing perception, and aspirations for elevating the trade.
For the previous 15 years prime entrepreneurs from the world over have gathered for one of many world’s most complete content material advertising and marketing occasions, and this 12 months’s Content material Advertising World returns once more for expanded networking and studying.
Readers of our weblog know we have now a longstanding historical past with the convention beginning on the very starting, with 13 years of talking and attending together with eight years throughout which we partnered with the Content material Advertising Institute to develop speaker and influencer content material advertising and marketing campaigns.
A favourite basic TopRank Advertising custom that has been imitated in recent times however by no means duplicated is our annual checklist of content material advertising and marketing consultants to observe — a useful compilation extracted from prime trade leaders and the lots of of implausible #CMWorld 2023 audio system.
Checklist Methodology: For this checklist we utilized the Traackr influencer advertising and marketing platform to measure resonance surrounding the subject of content material advertising and marketing.
Many thanks go to all the people who find themselves actively sharing data about content material advertising and marketing in 2023 by partaking and dealing to raise others with perception and experience on the social net. This checklist is simply a place to begin to assist broaden your personal content material advertising and marketing studying.
On this 12 months’s checklist there are many acquainted faces together with many new additions. We count on to study new classes from every of those 50 content material advertising and marketing influencers, and hope that you simply’ll do the identical all through the remainder of the 12 months and into 2024 and past.
We lengthen particular due to Stephanie Stahl, who as basic supervisor of Content material Advertising Institute has passionately continued on the formidable mission of CMI founder Joe Pulizzi.
Stephanie Stahl @EditorStahl
Basic Supervisor, Content material Advertising Institute
Now let’s bounce proper in with this 12 months’s checklist of fifty prime content material entrepreneurs to observe and study from.
Prime 50 Content material Advertising Influencers To Comply with
Ann Handley @marketingprofs
Chief Content material Officer, MarketingProfs
Joe Pulizzi @JoePulizzi
Founder, The Tilt
Andy Crestodina @crestodina
Chief Advertising Officer and Co-Founder, Orbit Media Studios
Deane Barker @deane_barker
International Director of Content material Administration, Optimizely
Joanne Sweeney @JSTweetsDigital
CEO, Public Sector Advertising Institute
Mike Allton @mike_allton
Head of Strategic Partnerships, Agorapulse
Marcus Collins @marctothec
Medical Assistant Professor of Advertising, College of Michigan – Stephen M. Ross College of Enterprise
Amber Naslund @AmberCadabra
Enterprise Gross sales Chief, Advertising Options, LinkedIn*
Derek Thompson @DKThomp
Author & Editor, The Atlantic
Avinash Kaushik @avinash
Chief Technique Officer, Croud
Melanie Deziel @mdeziel
Speaker & Marketing consultant, StoryFuel
Dennis Shiao @dshiao
Founder and Head of Retention, Consideration Retention
Lee Odden @LeeOdden
Founder and Board Advisor, TopRank Advertising
Beverly Jackson @BevJac
Vice President of Model and Product Advertising, Zillow
Marcus Sheridan @TheSalesLion
Proprietor and Accomplice, IMPACT
Mariah Obiedzinski @MariahWrites
AVP of Content material Advertising, Stamats
Meghan Keaney Anderson @meghkeaney
Vice President of Advertising, Jasper
Michael Barber @michaeljbarber
Vice President of Advertising, Constitution College Capital
Andrew Hanelly @hanelly
Chief Technique Officer, Revmade
Ann Gynn @anngynn
Principal Marketing consultant, G Pressure Communication
Christopher Penn @cspenn
Chief Knowledge Scientist, Belief Insights
Melissa Breker @melissabreker
Digital Transformation Management Coach and Founder, Breker Group Consulting
Jay Acunzo @jayacunzo
Co-Founder, Creator Kitchen
Amy Balliett @AmyBalliett
Senior Fellow of Visible Technique, Materials
Stephanie Losee @slosee
Director, Govt & ABM Content material, Autodesk
Michelle Garrett @PRisUs
Public Relations Marketing consultant, Garrett Public Relations
Pierre DeBois @ZimanaAnalytics
Founder and CEO, Zimana
Zontee Hou @ZonteeHou
Head of Technique, Persuade & Convert
Bert van Loon @bertvanloon
Co-Founder, Content material Advertising Quick Ahead
Pam Didner @pamdidner
B2B Advertising Marketing consultant, Relentless Pursuit
Nancy Harhut @nharhut
Co-Founder and Chief Inventive Officer, HBT Advertising
Amy Higgins @amywhiggins
Director, Content material Technique, Lyra Well being
Sydni Craig-Hart @SydniCraigHart
CEO, Good Easy Advertising
AJ Wilcox @wilcoxaj
Founder and CEO, B2Linked
Carmen Hill @carmenhill
Principal Content material Strategist & Author, Chill Content material
Wil Hart @wilbhart
Co-Founder, Good Easy Advertising
Christine Michel Carter @cmichelcarter
Director of Content material Advertising Technique, Lexia Studying
Val Swisher @valswisher
Founder and CEO, Content material Guidelines, Inc.
Andrew Davis @DrewDavisHere
Keynote Speaker and Writer, Monumental Shift
Ahava Leibtag @ahaval
President, Aha Media Group
Bernie Borges @bernieborges
Vice President International Content material Advertising, iQor
Carlijn Postma @carlijnpostma
Writer, Speaker and Entrepreneur, Carlijn Postma — Binge Advertising
Michael Brenner @Brennermichael
CEO, Advertising Insider Group
Mark Bornstein @4markb
Vice President, Advertising and Chief Evangelist, On24
Dusty DiMercurio @dustycd
Senior Director, Business & Portfolio Advertising, Autodesk
Wendy Covey @wendycovey
CEO and Co-Founder, TREW Advertising
Dan Cafiero LinkedIn
Senior Program Supervisor, Account Based mostly Advertising and Paid Media, Seagate Know-how
Robert Rose @Robert_Rose
Chief Technique Advisor, Content material Advertising Institute
David Fortino @David__Fortino
Chief Technique Officer, NetLine*
Liz Willits @lizwillits
Founder and Proprietor, Content material Phenom
Jacqueline Loch @jacquelineloch
EVP Social + Rising Platforms, SJC Communications
We Hope To See You At Content material Advertising World 2023
Utilizing probably the most detailed statistical evaluation — irrespective of how complete and well-researched — can solely take you up to now to find the individuals who you’ll think about probably the most related and influential in your personal every day skilled advertising and marketing lives, which is why we’d find it irresistible when you’d share the names of different content material entrepreneurs that affect you within the feedback part beneath or on our social media accounts on LinkedIn, Twitter/X, Instagram, Fb, and YouTube.
To additional your personal content material advertising and marketing experience, right here’s a bonus checklist of a few of our prime latest posts about content material advertising and marketing:
In the event you’d wish to study extra about optimizing B2B content material for search intent, you’re in luck, as our co-founder Lee Odden can be presenting at Content material Advertising World on the subject. Listed below are the main points about Lee’s session:
Wednesday, September 27 – 1:45pm Japanese
Workshop with Lee Odden
Presenting: You’re Doing search engine optimisation All Flawed: How you can Optimize Content material for Search Intent.
We hope to see you both in-person or just about on the thrilling Content material Advertising World 2023 convention, and make sure you observe us on Twitter at @TopRank for real-time updates in the course of the convention utilizing the #CMWorld hashtag.
*LinkedIn and NetLine are TopRank Advertising purchasers.
In regards to the writer
Lane R. Ellis has over 39 years’ expertise working with and writing in regards to the Web. He writes for and manages all the posts on the award-winning TopRank B2B Advertising Weblog. Earlier than becoming a member of the group right here as Social Media and Content material Advertising Supervisor, Lane spent greater than a decade as Lead Editor for the celebrated convention agency Pubcon. When he is not writing about B2B advertising and marketing traits, Lane enjoys distance operating (he is accomplished 11 marathons together with two ultra-marathons up to now), genealogical analysis, cross-country skate snowboarding, vegetarian cooking, and spending time along with his great spouse Julie Ahasay and their cats Kukla, Tornado, and Arlo in stunning Duluth, Minnesota.
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